Electric vehicle startup Fisker will sell its Ocean crossover in Germany, Norway and Denmark in 2022 as its first European markets ahead of a wider rollout in the region, CEO Henrik Fisker said.
Fisker started taking $250 deposits in November for the Ocean and will initially target those European markets with the most deposits.
The bulk of deposits, about 80 percent, have come from the U.S. So far Germany, Norway and Denmark are leading Europe, said Fisker.
The Ocean compact EV was the only car destined for production unveiled at the CES show in Las Vegas this month, where Fisker revealed its starting price of $37,499.
Fisker, a former Aston Martin and BMW designer, said he aims to keep the price low by partnering with automotive groups to achieve the economies of scale that would not normally be available to a small company of its size.
"It's not really rocket science. It's clear that to make an affordable vehicle, you need volu…