Toyota Motor Corp.’s luxury Lexus brand posted a double-digit sales gain last year, taking its 30th anniversary in stride as strength in China and Europe offset stalled demand in North America.
Sales at the brand, which debuted in 1989, grew 10 percent to 765,330 worldwide last year, Toyota said in a statement Monday, powered by strong sales of its UX subcompact crossover and best-selling RX sports utility vehicle.
China sales soared 25 percent to 202,000 vehicles in 2019 and deliveries in Europe climbed 14 percent to 87,000 vehicles. But in North America, the brand’s largest market, sales came to 325,000 vehicles — which Toyota said were “level with prior year.“
Lexus’ shift toward smaller and more fuel-efficient vehicles such as hybrid gas-electric motors has proved popular in China and Europe, but an aging product lineup in the U.S. — where larger vehicles rule the road — has cost it market share and momentum.
Toyota has long sought to mak…