WAIMEA, Hawaii — As the global online reveal of the redesigned 2024 Toyota Tacoma wound down at a posh seaside tropical island resort here, after the fire dancers had departed the volcano-themed stage, Kevin Hunter sat alone, nearly unnoticed, in the driver's seat of a white Tacoma with the door open.
For a few minutes, while journalists and guests just feet away largely ignored him, the president of Toyota Motor North America's Calty design studio let his hands glide across the much improved interior contours of what is easily one of Toyota's most important products.
His design teams in California and Michigan had been working on the Tacoma for more than three years, and this was an early opportunity to touch and feel what had previously existed only in a digital world. He wasn't going to let the moment pass, especially given the scope of a project that not only affected Toyota's third-bestselling nameplate in the United States, but its whole …