DETROIT -- Ford Motor Co.’s Joe Hinrichs, 53, will retire as president of automotive, and Jim Farley, 57, president of new business technology and strategy, will become COO, Ford said.
The changes are effective March 1. Farley will report to CEO Jim Hackett.
Ford said the changes are meant to "accelerate its transformation into a higher-growth, higher-margin business."
On Wall Street, Ford shares fell 2.5 percent in early trading to $8.04.
Hinrichs had been at Ford for 19 years while Farley joined the company in 2007.
"Jim Farley is the right person to take on this important new role," Hackett said in a statement. "Jim's passion for great vehicles and his intense drive for results are well known. He also has developed into a transformational leader with the imagination and foresight to help lead Ford into the future."
Farley is expected to retain his role as head of Ford Smart Mobility, the company's auto…