Five years after Hyundai introduced a concept version of its first pickup, the Santa Cruz, a camouflaged model has been spotted undergoing tests on a frozen lake in the Lapland region of Finland.
The crew-cab truck appears to be larger than the concept. However, it appears to retain many elements of the concept’s funky design, including the front fascia and rounded bodywork.
In November, the Korean automaker said it would invest $410 million to expand its Alabama assembly plant to build the Santa Cruz, with output starting in 2021.
Hyundai has yet to reveal the production version of the Santa Cruz, first shown in concept form at the 2015 Detroit auto show. The “lifestyle vehicle” will target city-dwelling millennials who can’t fit full-size pickups into tighter parking spots.
In December, a single photo of what appears to be a disguised Santa Cruz was posted to Korean site autospy.net.