When states instituted stay-at-home orders in the early days of the coronavirus pandemic, OEC performance coaches found themselves in an unfamiliar position. That is, coaching parts departments virtually on how to strategically implement software solutions — a task they typically did in person. Now, as states continue to combat the virus through the summer and adjust to restrictions, the coaches' early online experiences offer useful insights into how to provide customer service from a distance. Here are a few keys:
When his team first started to offer virtual coaching to help dealerships adapt to the circumstances, Shane Murphy, OEC Manager, Field Services, told them: "Just do me one favor and start turning your cameras on." This simple request led to the coaches developing and maintaining a human connection that, despite geographical differences, eased the transition to online interactions.
Dealerships and coaches shared screens and wo…