Two online car shopping websites are tapping artificial intelligence technology to enhance the consumer vehicle search experience.
U.S. car shopping resource Edmunds and research and shopping website CarGurus both announced Monday separate versions of a ChatGPT plug-in to assist consumers looking for a new vehicle.
ChatGPT is an artificial intelligence chatbotdesigned to produce human-like conversational interactions. The automotive industry is increasingly using generative AI tools, as seen with Carvana's AI-generated video histories and General Motors exploring using ChatGPT in new vehicles.
The Edmunds ChatGPT plug-in helps consumers in their car purchasing decisions by offering access to original expert vehicle reviews and local inventory. It is available now to all ChatGPT Plus users in the ChatGPT plug-in store under the name "Edmunds Cars."
Once the Edmunds plug-in is enabled, users can converse with ChatGPT as usual. When a car shopper a…