DETROIT — See if this sounds familiar: A start-up EV company is basically gifted a modern plant chock-full of world-class production equipment. To reduce product-development costs and time, its first vehicle uses thousands of proven off-the-shelf parts from major suppliers and established automakers.
Lordstown Motors is closely following Tesla's early playbook as it gears up to launch late next year the battery-powered Endurance, a full-size pickup with four electric motors, a 250-mile range and a starting price of about $52,000, before a federal tax credit of up to $7,500.
Flush with $675 million in cash from a reverse merger with a special-purpose acquisition company, Lordstown's path will veer in a different direction than Tesla's did once the Endurance starts rolling down the production line.
CEO Steve Burns told Automotive News during a brief test drive of the company's lone operational prototype in suburban Detroit that Lord…