Volvo Cars is not just changing its product lineup — it's also rethinking how its vehicles are designed and who will make their components.
In short, Volvo intends to take over the development and production of some of its key components to get closer to emerging technologies.
Roiling the company's evolution is the dawning of the electric vehicle age.
In an online presentation to journalists last week, the Swedish automaker pulled back the curtain on its R&D activity, showing that its second wave of EVs will look different, be constructed on a new vehicle architecture and rely increasingly on components Volvo will take the lead in developing.
Volvo aims to be an electric-only brand by 2030. And to increase the speed of that undertaking and reduce complexity, Volvo is adopting a more hands-on role in developing the components it will need, such as batteries, electric motors and computer systems, the company said.
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