I started covering dealership technology at Automotive News in the summer of 2019. A little more than six months later, a pandemic forced most major industry events to shut down for at least a year, if not longer.
For me, that meant the 2020 NADA Show in Las Vegas was the last in-person event I attended before COVID-19 began its rapid spread across the U.S. My return to live industry events didn't really happen until this year's NADA Show.
One of the events that has long been on my list to attend is Digital Dealer. The show shifted to include more virtual components during the pandemic. Barring any last-minute complications, I'll be in Las Vegas next week to take it all in.
I'm looking forward to meeting more dealers and talking face-to-face to people I've interacted with over Zoom for the past two years. I'm interested to hear about how dealers are thinking about the digital path forward, particularly as the pandemic and inventory constraints appear lik…