Expectations were high for WM Motor Holdings, a Shanghai electric-vehicle maker backed by tech giant Baidu Inc. and started by a former Volvo executive. Now, it risks becoming yet another casualty of the slow-motion shakeout in China’s crowded EV market.
The company needs to cut costs to survive, founder and CEO Shen Hui wrote in a staff memo earlier this month seen by Bloomberg News. Salaries have been slashed, with employee pay reduced by 30 percent in October and some managers taking 50 percent cuts, another memo dated Nov. 21 showed.
At least 20 percent of WM Motor’s workforce has been laid off since November, and voluntary departures have resulted in the total count dropping by about 40 percent to fewer than 2,000 staff, people familiar with the carmaker’s situation told Bloomberg. Laid-off workers are still awaiting compensation, and payments to some suppliers and contractors have been delayed or only partially made, some of the people said.
The s…