An "inventory efficiency index" created by software company Cloud Theory can tell manufacturers exactly how well their vehicles are selling in real time.
The index allows automakers to view supply and demand across all makes and models instantaneously to better see what is and isn't selling — and allocate their resources accordingly.
"Cloud Theory is collecting information via the indexing of dealer websites," Cloud Theory Vice President Rick Wainschel told Automotive News. "We have about … 99.7 percent of franchise dealers in America. We know what inventory is on their lots or on its way to their lots."
A score for manufacturers is created based on a relationship between a make or model's market share and "competitive supply situation." A score of at least 100 means a manufacturer is selling vehicles at above-average efficiency, while a score below 100 shows that supply is stronger than demand.
While manufacturers typically know their inventory p…