Never mind the auto industry’s relentless push toward electrification, Chery Automobile Co. is the latest Chinese carmaker trying to win over Australians with gasoline-powered SUVs pitched at the lower end of the market.
Chery’s midsize Omoda 5 is selling across Australia for as little as A$32,000 ($22,000) for the base model. A colleague and I drove a high-end version around Sydney for four days. It’s stuffed with extras you’d normally find in luxury cars — think heated steering wheel and exterior puddle lights — and costs not much more than A$35,000.
Australia’s best-selling car, Ford Motor Co.’s Ranger pickup, can go for more than double that price.
Wuhu-based Chery joins Chinese rivals Great Wall Motor Co. and SAIC Motor Corp. — owner of the MG brand — in pouring relatively affordable cars into an Australian market that’s been slow to turn to electric vehicles. Chery was China’s second-biggest car exporter worldwide last year.
With inflation i…