At Ally, we recognize that there never has been a more critical time to deliver on our promise to “do it right.” We are committed to supporting dealers—and the customers we serve together—through this extraordinary moment in history.

Let’s face it—these are uncertain times. But at Ally, we’re ready to help dealers and customers stay strong. Like you, we understand that resilient people and companies can emerge stronger from a crisis. After all, our company was reborn as Ally more than a decade ago following a crisis.

Throughout our 100 years, we’ve worked with dealers to adapt to market swings and changing conditions. For our part, we’re focused on developing solutions to help support your business during the coming months. We’re encouraged to see dealers implementing creative alternatives to traditional ways of doing business, including new approaches to customer test drives, safely providing vehicle service and vehicle delivery after purchase.

Staying safe.
Like you and your dealership team, our top priority is everyone’s safety. Most of our 8,500 employees now are working at home. So though you may not see us in person, know that we’re fully open for business and ready to help whenever you need us.

Staying secure.
To help you keep business flowing and give customers peace of mind during this difficult time, we immediately moved to offer a 90-day payment deferral for new customers and up to a 120-day deferral for our existing customers.

Staying together.
Ally is donating $3 million to relief efforts, with emphasis in our hometowns of Detroit and Charlotte, NC. We’ll also match employee donations up to $1,000. Because we know that when we all do our part, we create stronger and more resilient communities for the long term.

To hear more from our chief marketing officer, Andrea Brimmer, about how
Ally is thinking and working these days, listen to her recent Daily Drive
conversation with Automotive News Publisher Jason Stein.