FRANKFURT — Audi expects car sales to reach pre-COVID-19 levels only by 2022 or 2023, CEO Markus Duesmann told a German business daily.
“We certainly expect the coronavirus crisis to have longer-term effects,” Duesmann told Handelsblatt’s Thursday edition.
“We have had a very difficult second quarter. Things are slowly picking up, but not as a ‘sharp V’ as one would wish for,” he said, adding that countries such as China showed a strong rebound while other markets needed more time to recover.
Audi is partly banking on rising demand for electronic vehicles, benefiting from government incentives.
The automaker is targeting 2020 sales of 40,000 e-tron models after selling 17,000 in the first six months, Duesmann said.
He conceded that Tesla has a significant technological lead in several areas.
“Currently, Tesla has larger batteries because their cars are built around the batteries. Tesla is two years ahead in terms of computing and software architecture, and in autonomous driving as well,” he said.
Separately, Handelsblatt reported that Volkswagen brand sales head Juergen Stackmann is leaving his post amid a broader management reshuffle at the VW Group.
The management changes have seen Skoda head Bernhard Maier, Traton boss Andreas Renschler, commercial vehicles chief Thomas Sedran and software head Christian Senger step down.
VW declined to comment.