Stellantis‘ U.S. sales fell 9.1 percent in the first quarter on declines for Jeep and Ram, its highest-volume brands.
Jeep volume fell 20 percent in the quarter, while Ram slipped 6.8 percent from the year-earlier period.
Although Ram was down, sales of its outgoing ProMaster City more than tripled. Ram told Automotive News in August that it was discontinuing the ProMaster City, the smaller of its two van offerings, after the 2022 model year. The brand said ProMaster City shipments to dealers were slated to continue through the first quarter of 2023.
Dodge and Chrysler each saw gains in the quarter from higher sales of the Charger, Challenger, Durango and Pacifica.
Brands: Ram, down 6.8%; Jeep, down 20%; Chrysler up 9.6%; Dodge up 43%; Fiat down 59%; Alfa Romeo down 27%.
Notable nameplates: Compass, down 4.9%; Wrangler, down 17%; Grand Cherokee, down 27%; Gladiator, down 24%; Wagoneer and Grand Wagoneer, down 59%; Ram pickup, down 17%; ProMaster, up 90%; 300, up 8.9%; Pacfica, up 9.6%; Charger, up 43%; Challenger, up 2.2%; Durango, up 22%; Alfa Romeo Giulia, down 16%; Stelvio, down 34%.
Incentives: $2,581 per vehicle, up 17% from a year earlier, TrueCar said.
Average transaction price: $55,093, up 4.3% from a year earlier, according to TrueCar.
Quote: “As we continue to navigate the market conditions transpiring across the automotive industry, together with our dealer network, we are making the necessary adjustments to meet our customer’s expectations,” U.S. sales chief Jeff Kommor said in a statement. “We also continue to see strong demand for our plug-in hybrid vehicles, with the Jeep Wrangler 4xe and Grand Cherokee 4xe placing No. 1 and No. 2, respectively, as America’s best-selling PHEV vehicles.”
Did you know? The 4xe plug-in hybrid accounted for 38 percent of Wrangler sales in the first quarter.